5 reasons a house doesn't sell

There are basically 5 reasons a house doesn't sell: Price, Condition, Location, Terms and Marketing. We will buy bad bananas to make bread if the price is right. So Price is the main one. If the price is to high the buyers will compare your home to the others in the price range it is in and will purchase the best value for their dollars. An overpriced home helps the others in that price range sell, and sits on the market and becomes "market stale", a term meaning it has been on for a long number of days and something is probably wrong with it. Condition is next and that is how clean and pristine it is. How does it show? Cluttered and dirty costs you money and it can cost you a buyer. Location is the third one and there is not a lot you can do about the location, except reflect it in the price. Good location means a higher price. A location is good depending on what the buyer wants--close to the University so they can walk to their office or far from the University so they don't have to be around the students in their free time. Terms are what the market interest rate is. The rates are good or they are not so good. (Compared to what they were when we bought our first house they are fabulous!!) The lower the rate the more home the buyer can get for their money. And then there is marketing and that is my job. I market in the Multiple Listing Service (MLS) as well as local homes magazines. My office is in the local paper with the listings on a weekly basis. We both make sure your home is seen by upwards of 50,000 people a day